While we’re all dealing with social distancing, many of us who are business owners are stressing about getting contractors and bills paid! My Pilates teacher, Carey Sadler said she felt like we needed to brainstorm, so we set up a session. The situation is this. There’s a pandemic, and Pilates studios were ordered to close…
Blog
Pilates Instructors: Are your picture posts effective??
As a person who practices Pilates I am thrilled to see all of the Pilates instructors and studios on social media including Facebook, Twitter, Pinterest and Instagram! I have to admit though that many times I’m disappointed and a little amazed at the pictures I see in these marketing outlets. For many potential clients, I…
How do you drive people to your website?
If you want more clients, it’s a good idea to get more people to your website. To get more people to your website, you need to give them a reason to go to your website. How do you do that? With original content. What is original content? Content that is new and unique, and created…
How to Market Your Pilates Studio during the Pandemic
For 5 months or more, we’ve been dealing with the pandemic. Every Pilates studio owner has been pivoting and re-pivoting so that I’m sure you’re feeling like you have been going down the most crooked street in the world! There have been orders to close, then opening again, new guidelines to implement and then dealing…
How to use Blogs to Build Your Business
Have you ever said this? I just can’t write a blog. What would I say that anyone wants to read? If you have a Pilates Studio — you absolutely can and should start a blog. A study by Social Media Today in January of 2017 said that companies who blog acquire 67% more leads than…