While we’re all dealing with social distancing, many of us who are business owners are stressing about getting contractors and bills paid! My Pilates teacher, Carey Sadler said she felt like we needed to brainstorm, so we set up a session. The situation is this. There’s a pandemic, and Pilates studios were ordered to close…
Tips for Pilates Studios
Pilates Instructors: Are your picture posts effective??
As a person who practices Pilates I am thrilled to see all of the Pilates instructors and studios on social media including Facebook, Twitter, Pinterest and Instagram! I have to admit though that many times I’m disappointed and a little amazed at the pictures I see in these marketing outlets. For many potential clients, I…
How to use Blogs to Build Your Business
Have you ever said this? I just can’t write a blog. What would I say that anyone wants to read? If you have a Pilates Studio — you absolutely can and should start a blog. A study by Social Media Today in January of 2017 said that companies who blog acquire 67% more leads than…
5 Ways Writing your Newsletter is Like Making a Quilt
Making a quilt is a lot like doing your monthly newsletter! With a quilt, if you want it to be an heirloom, you have to invest time, materials and heart. If you invest those same qualities in your newsletter – I promise it will give you more results, than if you whip out a page…
Step by Step: Selling a Pilates Workshop to generate $$$
Decide subject matter & date to be offered. In my case study – we decided on Exercises for Healthy Back on a Sunday afternoon 4/26. Important to note here that this whole process is on a 10 day timeline. Create the event in your scheduling software and determine the price. Use the direct link to…