Some of my clients have had success by creating Facebook events for class series or workshops at their studio, and promoting them on Facebook. Yesterday, someone asked me what choices I make when I create an “awareness” ad for one of those events, so I went thru and documented it! It took me a…
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It’s almost time for the 2017 Wrangler National Finals Rodeo and Cowboy Christmas at the Las Vegas Convention Center. I love all the western marketplaces during the finals, but Cowboy Christmas is my favorite! Every year they take improve on the last year’s experience – and there are new things to explore and do. One…
Last week one of my clients was doing a Pilates event at the local University, and she sent me a message in the afternoon. “I have business cards, rack cards with studio information, a large sign, “Too Much Sitting” Exercise guide, paper for email sign ups, therabands, DVDs, free 2 week passes, 2 mats and…
So we’re sitting at a rodeo last night, and my phone is in my hand because I’d been taking some videos – and we’re watching the interactions between the rodeo clown and the announcer – and the clown makes a joke and then goes to interact with someone in the audience a couple of rows…
I’ve written a blog on how to match colors in your logo, but I got a question from a client yesterday that reminded me of something. As a business owner, you should be aware of your brand’s colors and you will want to use them if you’re doing a quick design in Canva, or…
A client asked me about Instagram stories yesterday and I had to admit that I didn’t understand them. I know they’re Instagram’s way to “compete” with SnapChat –but I had to research how you get things in “your story” and why you should. The two pics below are direct from the Instagram help…